Author(s):

S Yuvasakthi and Dr. Dinesh Kumar

Abstract: Water pollution is a serious threat to the present globalised scenario. Tiruppur district was purposively selected for the present study, since the Noyyal River was polluted due to discharging of industrial wastewater into the river. The study focused on the economic impact of water pollution and survey was conducted in four affected villages of Uthukuli block, Tiruppur, Tamil Nadu with the objective followed by the impact of pollution on land value. The research was based on Hedonic model to study the value of crop land resulting from farm income, irrigation and land quality indices, distance between farm and pollution point with the help of SPSS, all data were calculated in the areas for highly affected, moderately and less affected respectively which concluded that the farm income, irrigation water and land quality indices, distance between farm and polluted river were influencing the value of crop land in affected areas.

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