Author(s):

Rose Mathews and NB Jadav

Abstract: The present study was conducted in Saurashtra region of Gujarat. Out of eleven districts, six districts were selected randomly and 120 extension personnel were selected proportionately from each districts. Fifteen independent variables were taken in this study and the dependent variable chosen was the extent of ICT utilization. It was found that there was a positive and highly significant association between educational status, innovation proneness, attitude, knowledge about ICT and extent of ICT utilization. Age had highly significant and negative association with extent of ICT utilization. Social participation, mass media liveliness, training undergone, infrastructure facilities had a significant and positive correlation with extent of ICT utilization. The relationship between gender, work experience, native place, achievement motivation, job commitment, professional zeal and extent of ICT utilization was non-significant.

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