Author(s):

Paladugu Praveen Kumar and Patluri Deepthi

Abstract: The study was conducted in the year 2017-2018 to study the “Marketing Cost, Marketing Margin and Price Spread of Turmeric in Guntur district of Andhra Pradesh". It revealed that, price spread in channel - I, and channel - II, were (Rs.2021.12/quintal, and Rs. 2177.68/quintal) respectively. Producer's share in consumer's rupee for the channel - I was 74.97 per cent and channel - II was 74.07 per cent. Marketing efficiency for channel - I was 2.97 per cent and channel - II was 2.84 per cent.

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