• Printed Journal
  • Indexed Journal
  • Refereed Journal
  • Peer Reviewed Journal
Journal of Pharmacognosy and Phytochemistry

Journal of Pharmacognosy and Phytochemistry

Vol. 10, Special Issue 4 (2021)

Efficacy of farm advisory in seeking of agricultural information for doubling the income of farmers in Barwani district Madhya Pradesh

Author(s):

SK Badodiya, US Awasya, RS Sikarwar and DK Jain

Abstract:

Introduction of ICT in the field of Agriculture has brought countless changes in conventional methods of extension. It enables the diffusion of required information at the right time to the right people. farm advisory services is one such initiative of ICT which provide location specific and crop specific advisory services and facilitates to the farming community for seeking agricultural information timely. The present study was conducted in Barwani district of Madhya Pradesh. The total sample consisted of 120 farmers as respondents for the study. Most of the respondents (55.84%) were perceived high effectiveness of farm advisory category in seeking of agricultural information. The zero order correlation coefficient was determined between independent variables and dependent variable. Education, social participation, size of land holding, annual income, credit orientation, mass media exposure, innovativeness, extension participation, information seeking behaviour, attitude towards farm broadcast were found significant relationship with effectiveness of farm advisory. Majority of the respondents opinioned that messages should be on latest technologies on agriculture and allied sector reported by 65.00 percent farmers.

Pages: 31-34  |  404 Views  141 Downloads

How to cite this article:
SK Badodiya, US Awasya, RS Sikarwar and DK Jain. Efficacy of farm advisory in seeking of agricultural information for doubling the income of farmers in Barwani district Madhya Pradesh. J Pharmacogn Phytochem 2021;10(4S):31-34.

Call for book chapter